Terminological Consistency < News < News < Ferrari Studio

30.12.2024

Terminological Consistency

Why Terminological Consistency Is Crucial for Businesses
Have you ever received a translation that left you puzzled? Perhaps a term was translated in two different ways, or the message didn’t come across as clearly as you intended. This is the risk you face when terminological consistency is lacking.
For businesses, every piece of communication—from technical manuals to websites and contracts—is a reflection of their brand. Inconsistent terminology can create confusion, undermine credibility, and drive customers away.
Here’s why investing in terminological consistency isn’t just a luxury—it’s a winning strategy:
Professional Image: Consistent use of terminology strengthens your corporate identity. Customers perceive your company as reliable and detail-oriented.
Customer Experience: Clear and uniform language enhances the customer experience, whether it’s a user reading a manual or a partner signing a contract. Consistency means clarity.
Time and Cost Savings: With glossaries and translation memories, teams avoid errors, reduce review time, and control costs.
Global Expansion: When operating across multiple markets, well-defined terminology ensures your message stays consistent in every language while respecting local cultural nuances.
If you manage translations for your business, don’t underestimate the power of well-maintained terminology. With the right tools (like glossaries and CAT tools) and expert professionals, you can ensure every message reflects your brand at its best.

News

10.01.2025

English courses

Registrations are now open for individual English courses starting in January 2025.
02.01.2025

A Quality Source Text:

Translation is a bridge between cultures, but its strength depends on the quality of the source text. A clear, well-structured, and well-written text not only makes the translator's job easier but also ensures that the message reaches the audience intact.
30.12.2024

Terminological Consistency

Why Terminological Consistency Is Crucial for Businesses

Have you ever received a translation that left you puzzled? Perhaps a term was translated in two different ways, or the message didn’t come across as clearly as you intended. This is the risk you face when terminological consistency is lacking.
13.12.2024

Is Machine Translation Suitable for Your Needs?

With the rapid development of artificial intelligence technology, machine translation is being used more frequently. However, its limitations in terms of quality and cultural adaptation cannot be overlooked.
04.12.2024

ONLINE ENGLISH COURSES

Do You Want to Take an English Course and Optimize Your Time?
Choose an online learning program!
10.11.2024

SAVING ON TRANSLATION COSTS?

We have been translating into all languages and sectors since 1993.
06.11.2024

ENGLISH FOR FUN

English course for primary school children.
26.10.2024

UNLOCK YOUR COMMUNICATION POTENTIAL

Corsi di lingua inglese personalizzati per sviluppare le vostre abilità di comunicazione
30.09.2024

Corsi d'inglese per professionisti

Training personalizzato per le esigenze di lavoro
23.09.2024

Business English

For effective communication
09.09.2024

Esami Cambridge

PRELIMINARY FOR SCHOOLS, FIRST FOR SCHOOLS, CAE
02.09.2024

Corsi d'inglese individuali

Programma didattico e frequenza su misura
06.06.2024

Summer English

Corsi di lingua inglese per professionisti e studenti.
03.05.2024

Soggiorni studio UK

Per ragazzi da 12 a 17 anni.
13.12.2023

Corsi d'Inglese 2024

Sono aperte le iscrizioni per corsi individuali 2024.
13.07.2023

Ferrari Studio festeggia 30 anni di attività

Solo il mese di luglio 2023

Partnership and accreditations